Services
Full-Service Recruiting Support
Register to Win (RTW) Campaigns
Base Price - $2500
A Register-to-Win (RTW) campaign is a fast, effective, data-driven tool designed to capture high-quality market insight while creating excitement with a generous giveaway. Participants enter to win a prize—such as iPads, AirPods, gaming systems, e-bikes, amusement park passes, or any incentive under the $500 threshold—and in exchange, they answer a short series of targeted questions built around your state’s specific recruiting needs.
Every RTW is intentionally lightweight and user-friendly: no more than 10 short questions, all crafted to gather the intelligence your team actually needs. From career interests to contact preferences to education pathways, each data point helps sharpen your strategy and support smarter, more efficient recruiting efforts. A well-executed RTW delivers two huge wins:
Mass participation driven by attractive prizes.
Actionable, real-time market data that you can use immediately.
Bottom line: RTWs are one of the simplest, most impactful ways to generate leads, understand your audience, and drive state-level recruiting success—while giving participants a fun reason to engage.
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What’s Included
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1ea, 3-week Campaign
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You choose the launch date and we’ll backwards plan from there.
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RTW Program Analysis and Optimization If your state has an existing “Register to Win” program we’ll do a deep dive audit – what’s working, what’s not, and where the opportunities lie. We’ll revamp and modernize the campaign to ensure results.
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Strategy and Creative Planning We build the campaign from the ground up with a custom concept that resonates with your target audience (especially Gen Z). This includes campaign naming, prize selection guidance, messaging strategy, and targeting tactics – all tailored to your state’s recruiting goals.
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Platform Setup and Launch Tools From a fully configured Google-based giveaway system to simple QR code integration, we’ll get your lead capture platform live and fully operational. Simple for recruiters to promote, seamless for users to enter.
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Weekly Data and Reporting Weekly lead exports formatted to your MNCO’s specifications, we’ll ensure your team gets actionable data that supports enlistment goals. We can also guarantee the cost per lead will be under the $100 threshold per Army Recruiting Command regulation, 601-208. Final data collection will go to the MNCO unless otherwise specified.
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Campaign Mentorship and Support From kickoff to closeout, we provide ongoing mentorship and support to both the RRNCO and MNCO. This can be up to 8-weeks from analysis, strategy, and platform setup, a 3-week campaign launch, data reporting and closeout.
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Optional Add-Ons (Customizable to Your Campaign Needs) Creative Asset Development – Starting at $250 Includes the design and delivery of high-quality digital and print ready campaign assets. Final pricing will be based on specific needs to include graphics for social media, posters, flyers, and other promotional content tailored to your campaign theme and audience.
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Giveaway Prize Management– Up to $1000 We can integrate your selected prize into the campaign. Final pricing will be based on the prize value and logistics. Prize ideas can be recommended based on current Gen Z trends.
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Paid Social Media Boosting – Custom Pricing Paid boosts can be included in the campaign. Final pricing will be based on the number of platforms selected and the desired boost frequency and duration.
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Sourcing and RPI Coordination – $250 Support with sourcing campaign- specific RPI and collection of 889s.
Educator Appreciation Campaigns
Why it Matters..... An Educator Appreciation Register-to-Win (RTW) event is a simple, high-impact way for MNCOs and RRNCOs to open doors inside local schools. This targeted engagement strategy gives teachers a moment to feel seen, valued, and appreciated for the work they do every day—while giving Recruiting & Retention teams the data and insight they need to build meaningful educator relationships.
By hosting an Educator Appreciation RTW, you create a positive first impression that starts with gratitude and ends with opportunity. Teachers enter to win a fun giveaway, and you gain accurate, face-to-face data on who they are, what they teach, and where RRNCOs should be spending their time inside the building. It’s a professional, friendly introduction that helps educators connect a name to a face and makes them far more likely to invite RRNCOs into their classrooms for presentations, career talks, or mentorship opportunities.
Bottom line: an Educator Appreciation RTW strengthens your school footprint, improves access, and lays the foundation for long-term recruiter–educator partnerships—while making teachers feel appreciated and supported by the Army National Guard.
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Base Price - $4500
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What’s Included
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2ea, 3-week Campaigns Campaigns are launched in November/December for a holiday giveaway and again in April/May for Educator Appreciation week.
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Strategy and Creative Planning
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We build the campaign from the ground up with a custom concept that resonates with high school educators. This includes campaign naming, prize selection guidance, messaging strategy, and targeting tactics – all tailored to increase COI/VIP “front line” awareness.
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Platform Setup and Launch Tools
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From a fully configured Google-based giveaway system to simple QR code integration, we’ll get your lead capture platform live and fully operational. Simple for recruiters to promote, seamless for educators to enter.
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Data and Reporting
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Data will provide valuable insights into educators’ perceptions and understanding of the National Guard. These insights will help RRNCOs identify new opportunities to engage with COI/VIPs and build stronger connections. Final data collection will go to the MNCO unless otherwise specified.
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Campaign Mentorship and Support
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Mentorship will be provided directly to the MNCO, from kickoff to close out. This can range from 6-8 weeks depending on strategy and length of campaign.
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Optional Add-Ons (Customizable to Your Campaign Needs)
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Creative Asset Development – Starting at $250
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Includes the design and delivery of high-quality digital and print ready campaign assets. Final pricing will be based on specific needs to include graphics for social media, posters, flyers, and other promotional content tailored to your campaign theme and audience.
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Giveaway Prize Management– Up to $1,000
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We can integrate your selected prize into the campaign. Final pricing will be based on the prize value and logistics.
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Educator Appreciation Boxes – Basic, $35ea, Deluxe, $40ea, Premium, $50ea
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Basic includes hand sanitizer, dry erase set, sticky notes, highlighter, camp-style mug, candy. Deluxe adds a notebook/pen set to the basic package. Premium is basic plus deluxe with a travel mug replacing camp mug and water bottle. All items will be branded to your state. Pictures can be found on the website. 100 piece minimum. Can be ordered separately or inside the campaign.
It is recommended that this campaign be implemented over a 3-year period. This approach will allow leadership to establish baseline data, evaluate trends over time, and develop a plan for ongoing improvement.
Face-to-Face Lead Generation for CTE Focused State Recruiting Programs
Face-to-face lead generation remains the most effective way to connect with your target audience. Nothing builds trust, credibility, and real interest faster than genuine, in-person engagement—especially with today’s hands-on, career-focused students.
Operation Rebuild Foundation takes that connection to the next level. This innovative nonprofit program gives recruiters meaningful, sustained access to Career & Technical Education (CTE) students as they work together to rebuild a military vehicle from the ground up. Students gain real trade skills, leadership experience, and workforce readiness—while recruiters build authentic relationships, mentor future talent, and highlight the opportunities available through the Army National Guard.
Click here to learn more about Operation Rebuild Foundation and how it transforms everyday student engagement into powerful, long-lasting recruiting connections.
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Learn more or join the waiting list to secure your spot in the next campaign.
Sourcing Expertise You Can Count On
As a Woman-Owned, Veteran-Owned, and Service-Disabled Veteran-Owned Small Business, we understand mission-critical needs and deliver with precision.
Partnered with ePS—an approved government sourcing system—and fully registered in SAM.gov, we’re qualified to bid on federal contracts and supply chain projects nationwide.
With trusted vendor relationships across the U.S., we specialize in finding exactly what you need—when you need it—to keep your mission moving forward.
From Strategy to Execution — We’ve Got You Covered
Whether you need a simple consultation or a fully executed event, we deliver results that align with your goals. From target-market lead generation planning to COI and VIP event execution, our team handles every detail so you can focus on the mission.